You might be having a very small business but would you like your client to perceive your business as a small time entrepreneurial effort? Definitely not, and your business cards, letterheads and other marketing collaterals does just that. They create an impression to your clients that you are an established business house of considerable strength and not just a mom-n-pop shop.
While you have read till this much, you might have started to plan to get a few home printed business cards or visit the website where you saw the preformatted business cards being sold for peanuts. Beware! The quality of your business card is an indication of the status of your business and your clients are intelligent enough to understand the difference between a standard designed perforated business card and a professionally designed business card printed on good quality card stock.
Most of us, including you, would prefer to consider the stability of a company before making a purchase decision. Once you have established your brand with a professionally designed logo, business card and other marketing efforts it becomes much easier for you to build your credibility among the customers.
Getting a professionally designed
Asking the right questions ensures the right solutions are applied to the right problems. For example, you are a wannabe farmer who was recently inherited a herd of cows. With no farm experience, you do not know where to begin so you go to a farmer’s conference. In the conference you focused all your efforts on increasing your knowledge of how to make your cows produce more milk. You did this because research showed that milk consumption was up and it was the most cost effective way to increase revenue. You go back to your farm to try all the processes you have learned. After one week of no result, you call one of the conference gurus to express your frustrations. The guru out of compassion comes over to your farm and discovers your cows are all males: Males do not produce milk!
This wannabe farmer failed to ask the most basic question of his business, “What am I working with?” As silly as this may sound, failing to ask the important questions causes entrepreneur to do silly things. As a consultant, I have had clients call me thinking they had one problem only to find out
When investigating a small business franchise, it is important to know the industry related to that franchise. Restaurant chains, supply stores, and many service-oriented businesses have franchises available and the first step is finding a company that you believe in. Your faith and commitment to the product or service that you market are imperative.
Small Business Franchise opportunities in the restaurant industry are extremely profitable. This will not be an undertaking for the faint of heart though. There will be a larger investment monetarily and time wise initially that you would not have with smaller endeavors. However, once established, you will see your profits rising.
There are usually fees or dues paid to the corporation that heads up the small business franchise for operating under their brand. There are also guidelines that you will have to adhered to, in order to maintain the franchise and brand name. These guidelines are different for each company and some research will have to be done in order to make sure you are clear on the details before hand.
Small Business Franchise opportunities will usually require that you sign numerous contracts to the effect that you will adhere to
- Show up on time.
- Do what you say you will do.
- Finish what you start.
- Say “please” and “thank you.”
Would anyone argue that doing those four things can do wonders for improving any business? Yet, how few individuals – let alone entire businesses — adhere to them!
I realize that I’m taking a risk talking about this – since there are certainly times when I have failed on all four fronts. But I’m continuing to practice – and every day I’m getting better. Thankfully, productivity is about progress, not perfectionism!
Chris Crouch, creator of The GO System, stresses that we train people how to treat us by the way we act. Recently I was called by a company that wanted to know whether I was interested in appearing on their television program – we discussed the possible options, and the caller said, “I will call you no later than Wednesday.” Remember they called me – I didn’t call them – and two weeks later I’m still waiting. I’ll think twice before I spend any more time talking with them. How difficult is it, when we can’t do what we promise, to
How can I say such a thing? Because for most of us, several more clients or a few additional transactions can turn a mediocre year into a great one. And large scale macro-level trauma and transition don’t really impact our micro-level ability to find that next client or do the next deal. The only place those macro-things matter is in your head, but– for good or for bad–what happens in your head tends to powerfully affect what happens in your business.
Yefim, a Latvian émigré who worked for me years ago told a joke (if you can call it that) from the old Soviet Union. He said, “What’s the difference between an American and a Russian?” “The American expects things to get better, and the Russian hopes they don’t get worse.” Well, after a year or two of lackluster, even dismal, business, you’re probably getting more like the Russian: not sure if things can ever get better. And you’re questioning whether you can expend any resources to do anything about it.
When you believe the world is going to hell in a hand- basket, not taking steps to improve your business seems natural. You expect that
An expert’s marketable strategy ought to comprise of four particular parts:
- your identity and who is best served by your (statistical surveying)
- an arrangement of objectives or points alongside deadlines (unmistakable objectives)
- a depiction of the way to accomplish objectives (advertising)
- an assessment shape to outline advance
There are basic advantages in having an arrangement set up along these lines. Initially, and possibly most vital, you will have a point of view to track your work, to know its progressions.
Most all new business administrators, and particularly specialists, know that it is so natural to get covered in the everyday materials and assignments. Simply working at the jobs needing to be done, working through the most squeezing things that need to complete, can wipe out from your visual perception the genuine bearing and reason for your business.
No vision or losing your business vision can be deadly to another counseling business. Additionally, it can happen genuine fast to begin specialists since such a large number of work alone. Without a mentor or quick accessible associates to ricochet thoughts off, it is anything but difficult to lose point of view. A marketable
A resume writing service is one of the top home businesses that allows owners to put in there own hours and get extremely rewarded for there work. There are no special skill sets, college degrees, or fancy computers needed to operate. A resume business can be operated right from the comfort of your own home, with as little as your current computer, printer, and a little ambition.
When starting any home business, keeping initial start-up cost to a minimum are very important. The number 1 mistake entrepreneurs make when starting a new home business is acquiring debt. With a resume business, your computer is your most important asset.
Once you have a portion of your home designated to operate your business, you can began thinking about how you are going to get clients. A great way to start is with your local newspapers, yellowpages, and flyers. While you don’t have to keep your business local, it always helps to start out my networking locally this way you have direct contact with your customers.
Maintain great custom service as networking is your best form of advertising. Happy clients tell their friends, who in turn become customers.
That’s the “official” definition. I describe it as absolute futility between consenting adults, who probably should have know better in the first place.
So what exactly qualifies me to be so flippant about a business entity that millions of people of which are actively engaged? My experience in partnerships goes way back to my college days. I was assigned, or chose, various partners for projects and remember quite vividly what transpired. One of us, mainly me, would do most of the work and yet both of us got the credit. While the details may be sketchy, the outcome was crystal clear. Now fast forward to my adult life.
I’ve had a few business partnerships and, once again, seemed to have been the dominant worker between the two of us. The concept is always wonderful. We decide to market a product or service and formulate a plan. I, possessing an advertising degree and background, will devise a promotional program while the other guy, I’ll call “Fred,” will do whatever they do best. So we divide up the chores and set to work. I would do the requisite research, statistical analysis, cost projections, and media studies, while Fred
Meetings can either be informal, or more formal. Informal meetings may not take place in the office, whereas formal meetings will mostly likely take place in a meeting room, and have a slightly stricter image. However the standard etiquette rules still apply for both meeting environments.
Normally the person who has called the meeting should conduct roles. The main role to be appointed will be the chair person for that meeting. The chair persons role is quite senior as they have to decide the time, place and agenda for that meeting. They also have to make the purpose of the meeting clear to the attending colleagues, how long it will last, and what is expected of them. During the meeting, the chair person must keep to the agenda planned out, trying to stick within the time allocations and try and get away from any tangent subjects that may arise. It is also good etiquette for the chair person to appoint someone to document the outcomes of the meeting, so these can be distributed between the colleagues at the end of the meeting.
The most important rule is to prepare well, days prior to the meeting. Whether